CLOUD MANAGEMENT

The Barrier to Controlling Cloud Costs is Visibility

Jennifer Gill
November 30, 2017

It seems like IT budgets have been under pressure since the beginning of time as managing costs is frequently discussed at IT tradeshows. For example, there is a Cost Optimization track at the upcoming Gartner Data Center Conference (#GartnerIO). If you look at analyst data over the last few years, IT budgets have either remained the same or have modestly increased. This would not be an issue except that the amount of data your organization is producing is growing exponentially. Artificial intelligence and the internet of things are just two new technologies which are producing incredible amounts of data.

A key issue for you to control IT costs is just simple visibility. With organizations using multiple clouds as well as on-prem resources, most likely across several data centers, it is very difficult to determine what is being used, and if it is delivering value. As time goes on, and there are personnel changes, there may not even be anyone at your company who is aware of the application that continues to run there. VMs, containers, and applications can end up orphaned and running in public and private clouds, with your organization receiving a monthly bill for these resources without getting value back into the business.

It is hard to find a toolset which delivers complete visibility across all resources. You can find a tool for on-prem workloads and data, and then something that supports Amazon Web Services, and then yet another for Azure. However, now a significant burden is put on you as these views and costs must be consolidated and reconciled for a complete picture.

You need a multi-cloud platform that provides visibility across all resources, across public and private clouds. Once there is full visibility into the workloads, then you can use tools like www.cloudmadeclear.org and total cost of ownership analyses to determine if the application is running on the right platform and optimize costs to get the best performance and price. We have discussed this topic with you in other blogs, and I encourage you to check out these two:

Finally, if you are at #GartnerIO, please stop by booth #305 to talk to us about complete cloud visibility and cost optimization.

 

Jennifer Gill

Jennifer Gill

Jennifer Gill, VP, Corporate and Content Marketing at HyperGrid has more than 20 years of IT experience. Prior to joining HyperGrid, Jennifer was the Director, Global Product Marketing, at Zerto where she was the first marketing person in the US. At Zerto, Jennifer led the product messaging and global content strategy and built the customer reference program, the customer advisory board and the analyst relations program. She also managed Technology Partnerships including relationships with Amazon and Microsoft. Previously, Jennifer held management positions at EMC and played a key role in VCE. Jennifer has a BS in Biomedical Engineering from Boston University and an MBA from the Goizueta Business School at Emory University.

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